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The BlueWing Local Marketing Agency

HELPING LOCAL BUSINESSES SUCCEED ONLINE

Using the Power of Marketing Technology to Help Local Businesses Succeed Online

Modern Marketing

Internet technology has leapt ahead by 10 years in 3 months, due to the Covid Pandemic (McKinsey). Because of this it is now possible for organizations to gain greater insights about customer needs, and deliver better products and services to them.

As a result, traditional marketing is disappearing fast, and is being replaced by marketing technology, also known as MARTECH, which can identify the online needs of specific businesses and provide a tailored marketing strategy for most local businesses.

Marketing Technology (MarTech)

Time is your most valuable asset, and when you get caught up in small, repetitive tasks, you can lose focus on what’s really important. With our Computer Platform you can stop wasting time on manual processes and start creating automated personalized experiences that convert.

Unlike any other solution, our sales and marketing automations can truly connect all of the key areas of your business to help you attract more customers and sell more effectively

How We Grow Your Business Online

Our focus is always on the Solution, and not on the specific media or software that we use. We are Digital Marketing Experts, and we put together whatever software or media that we need to make your small business grow successfully

1. Initial Meeting

Before we start any work with you, we like to meet with you online, so that we can understand you, your business, and what you would like us to do for you. We like to work with you at all stages so that what we do, is exactly in line with what you want.

 

2. Visibility Audit

We run our hi-tech Market Audit Report on your business, which tells us how effective this is, in relation to that of your 3 top competitors. We then put together a program that is specially designed around your specific strengths and weaknesses.

 

 

3. Strategy for Google Page 1 

With the information we have obtained from you and the from Marketing Audit Report, we put together a marketing strategy that will help get you onto Google Page 1 of the local or paid adverts and grow your business. 

 

4. Ongoing Monitoring

Using our data based marketing reports we monitor the progress in growing your business. As we go along, we make corrections and adjustments to match the improvements in your online visibility, until we have reached the goal the we have previously agreed upon.

We Analyze The Strength Of Your Online Presence

BlueWing’s hi-tech Marketing Audit Report finds your businesses marketing data and compares your online presence to others in the same industry. This gives you automated insights into your – and your competitor’s – online marketing performance. You now have the advantage of being able to fix your own issues while taking advantage of the weaknesses of your competitors online presence.

Our Marketing Audit Report has such value, that only once we have this marketing data from your business, do we discuss a proposed campaign with you.

We’ve Got The Solutions You Need

BlueWing has over 50 software programs for you to choose from. The ones you select are integrated into a single computer control system – all viewed from one screen. This is why we’ll always be able to grow your business and make it successful – even during Covid-19.

Local Business Listings

When a business needs to be found in an online search, their business information must be correct.  We manage this for you and we can also obtain Google Verifications for your local businesses  *subject to certain conditions. 

Social Media

Google My Business, Facebook, Linked In and other Social platforms help businesses connect with their customers, increase brand awareness, and most importantly, generate leads to boost sales. We post quality content for you that really works. 

Customer Communication

Customers are now relying on the internet to receive your latest news. Without efficient communication with them, they’ll forget about you:  our professional email campaigns will keep your customers coming back!

SEO

There are many different types of search engine optimization: organic search, paid search, backlinks, onsite SEO, offsite SEO, content, keywords. This makes it a complex tactic to use. We’ll help you manage your Local and Website SEO. 

Reputation Management

With recent, positive reviews consumers are able to judge how great your products or services are. Trustworthy businesses generate more revenue. And trust is built on a great reputation. We have the tools to help you collecct great reviews.

Digital Advertising

Paid advertising campaigns can get a business to appear in a search instantly, if done properly. We have the software to track and analyze multiple ad campaigns like Google Ads, YouTube video ads, Facebook and Instagram ads, and more.

Websites and Ecommerce

e create WordPress with beautiful designs from Elegant Themes. We also add an online Store to our sites. The Local Search Association states that 27% of consumers return directly to the business’s website with intent to purchase products.

Visual Media

Google Virtual Tours and Videos are essential in catching a prospects attention in a quick and engaging way. We have the equipment, qualifications and tools to create these for you. Peter is a Google Street View Trussted Photographer.

Solutions and Services Designed for All Types of Local Businesses

All of these Solutions are managed from our hi-tech marketing technology platform. We can integrate and control the marketing for your business from a single computer interface. This gives your prospect a smooth, easy route to the front doors of your building. We can cater for product or service based businesses, from home based startups, to established accounting and lawyers offices, restaurants and cafes, and many more.

Service Options

1.Do It FOR Me: Haven’t got the time to focus on marketing? This system is for you! If you’re too busy to worry about online marketing, we’ll handle this for you.

2. Do It WITH Me: Designed for businesses that want to prepare their own content, but leave the tech side to us. We’ll take on the responsibilities you don’t want to worry about, and you do the rest

3. Do-It-Yourself: Ideal for small businesses that have staff to do the marketing – using our platform. You know exactly what you want for your business and how to interact with customers online.

Solution Orientated Approach

1. Solo Solutions: If our Marketing Intelligence Report only identifies a single or small area where there is a gap in your online presence, we can offer you a single product to fix this.

2. “Stage” Solutions: If we find that a complete stage in the Customer Journey is weak, we have complete packages for each stage – there is no necessity to look around for your own software.

3. Journey Solutions: We have Solutions that cover the whole of the customer journey from start to finish. Not only do they comprise software with different functions, but there are au 

We Make it Easy to Connect With Users On Every Platform

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Recent Work

Elegant Themes

  • Brand Identity
  • Website Design & Development
  • SEO & Analytics
  • Social Media Generation

Success Stories

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Angel Witicker

Head of Marketing, Extra Space

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Debra Becker

Founder & CEO, Divi Corner

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John Wise

Head of Design, Elegant Themes

Let’s Get Started

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