AI is the new referral partner

Every week, people ask ChatGPT who’s the best near them. That’s a referral.

The question is whether it’s going to you or to your competitor. BlueWing puts right what stops AI referring you.

Or WhatsApp Peter on 082 646 4204

The AI Snapshot free The AI Correction R5,900 once-off AI Visibility R4,000 a month

Illustrative. AI answers change from day to day.

Why it matters

Imagine a referral partner giving out your wrong phone number.

You value a referral above any advert. A customer who asks ChatGPT or Google’s AI “who should I use?” is asking for exactly that, and the assistant answers with a short list of names.

It builds that list from what it can find about you: your website, your Google profile, Facebook, the directories and your reviews. When those are out of date, disagree with each other or say too little, the assistant leaves you out, or sends the customer to you with the wrong number, hours or area. You never find out.

It is usually a handful of fixable things. An old phone number. No area, or the wrong one. Services that are never clearly described. A website whose important facts the assistants cannot read.

A customer asks ChatGPT

Who services garage door motors near Lonehill?

Northgate Door Services repairs most motor brands and keeps spare parts in stock. Call them on 011 000 0000.

Illustrative. The referral was made, but with a number the business stopped using two years ago. The customer gives up and calls the next name.

How it works

Three steps. Free, once-off, monthly.

BlueWing checks what the AI assistants say about your business, puts right what is wrong, and keeps it right.

  1. The AI Snapshot

    Free

    Peter asks four AI assistants a question your customers ask, and what they know about you by name. You see whether they named you, who they named instead, and how many of your six key facts they got right. Shown to you in person or on a call.

    How the Snapshot works
  2. The AI Correction

    R5,900 once-off

    We correct your details on Google, Facebook, LinkedIn and the main directories, and rewrite the text for up to five of your website pages from your own material. Your developer publishes it, and we check it has been done properly.

    What the Correction includes
  3. AI Visibility

    R4,000 a month

    Each month we check what ChatGPT, Google and other AI assistants say about your business, put right what has changed, and keep your website, Google profile and listings telling the same story.

    What you get each month

New clients take the Correction with at least three months of AI Visibility: R17,900 to start. After that it runs month to month.

Fixed prices; we don’t discount. Each additional location adds R2,000 to the Correction and R1,500 a month to AI Visibility. A second business with the same owner is R3,000 a month. Invoices are paid in advance, and BlueWing is not VAT registered. A one-page Agreement to Start is signed before any paid work. Everything delivered is yours to keep.

What the free Snapshot shows

Who was referred, and what they say about you.

Two simple findings, from the same test, on a date. AI answers change from day to day, so a Snapshot is a picture, not a forecast.

Named when a customer asked

“Who’s the best aluminium installer in Sandton?” · four assistants

  1. Northside Window FittersNamed by 3 of 4
  2. Sandton Aluminium Co.Named by 2 of 4
  3. Your businessNamed by 0 of 4
Illustrative. The assistants choose the names, not Peter. The Snapshot shows that others were named; why, and what to change, is the work of the Correction.
Illustrative. Six facts, four assistants: facts correct out of 24. Wrong always counts against you more than absent: a business described wrongly is losing work now.
FactChatGPTGeminiPerplexityClaude
Business name and locationCCCW
Areas servedACAA
Phone numberWCWA
Opening hoursAWAA
Main servicesCCAC
Website addressCCAC
How the Snapshot works

How BlueWing works

We write the words. Your developer builds the website.

We write, specify and check.

BlueWing writes the text from your own material and you check the facts. Your developer puts it on the site, and we check the result ourselves, because “done” isn’t the same as done properly.

Your developer stays yours.

You pay them directly. We take no commission or referral fee on developer work, so nothing we recommend earns us anything.

You stay in charge.

You own your website, domain and accounts. Nothing is published without your approval.

The price is the price.

No discounts. We can be flexible on timing, never on the figure.

What we promise, and what we don’t

Honest checking. No ranking promises.

We promise to check honestly, put right what is within reach, and show you the evidence.

We don’t promise a ranking, that an assistant will refer you, or a number of enquiries. Nobody honestly can. What we do is remove the reasons they leave you out or get you wrong.

Every result is dated and shown

  • The same questions, asked the same way, every time.
  • No question is rerun to make a result look better or worse.
  • An assistant that could not be reached is recorded as unavailable, never as a failure.
  • Where your details are already sound, we tell you so.

Verified Google reviews

A track record built before AI search existed.

27 five-star reviews from owners and managers whose businesses Peter helped to be found on Google Search and Google Business Profile.

★★★★★

“Three months after signing up with Peter, our diary was filled to capacity for the entire month of January. A colleague pointed out we had 16 new clients in just three days. When I asked them how they found us, an impressive number said Google.”
Sadheer MaharajPractice Manager, Rosewall-McCarthy Optometrists, Johannesburg

★★★★★

“Peter has changed my business without buying a single adword. Of the 30-plus calls a day we now get, 28 come from Google. In hard Covid times we had more work than we knew what to do with.”
Stewart ElrickFormer Owner, Blue Storm Pools, Johannesburg

These results come from Peter’s Google work, before his move into AI visibility. The principle carries over: accurate, consistent facts that a machine can check.

Read all the reviews on Google

Who we work with

Local businesses whose customers look them up first.

BlueWing works with no more than ten monthly clients at a time, so Peter does the work himself and knows each business properly.

A strong fit if

  • Customers look you up online before they contact you.
  • You serve Sandton, Johannesburg and the surrounding suburbs, or you are a specialist practice elsewhere in South Africa.
  • You will check the facts and approve the wording yourself.
  • You own your website, domain and Google Business Profile, or can get them back.
  • You have a developer for the website, or will appoint one.

Not the right fit if

  • You want a guaranteed ranking or a number of leads.
  • You want BlueWing to build or look after your website.
  • You want social media management or Google Ads.
  • You would rather not approve facts or have the work checked.

Start here

Find out who AI refers when your customers ask.

Send Peter your business name, website, the areas you serve and the work you most want to be found for. He will tell you whether a free Snapshot is worth running. No cost and no obligation.

Tell Peter about your business

Email Peter

Choose how you write email. Each one opens a message with the questions filled in.

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peter@bluewinglocal.co.za
WhatsApp Peter

peter@bluewinglocal.co.za
082 646 4204

Unit 4, Lone Rock Complex, Lonehill, Sandton, 2062

Monday to Friday, 9am to 5pm
Saturday, 9am to 12pm
Sunday, closed